Tuesday, October 12, 2010

New Authors: Learn to use the tools on Amazon!

A great new kiddie book hit the market last week: NEW ATLANTIS: Kingdom of Youth. The author, R. W. Garrett, wrestled a compelling cover from the publisher, but I can’t show it to you because the Amazon listing doesn’t have it! This I discovered when I went to the site to post a review.

Horrified, I rushed her the link to Amazon’s Seller Central, the one I use to add “Search Inside the Book” to my own listings. They have instructions for submitting your files: front cover, back cover, and text block.

But when SHE clicked the link, it went to a whole different world of advertisements and pricey packages – no resemblance to anything I was seeing. At my suggestion, she typed SITB in the Amazon search window. No luck.

I was stunned. It’s so easy. I’ve done it with the 3 books I now have in print. Finally it hit me. When I click the Amazon link on my faves list, it “knows” me and displays accordingly. It knows what I mean by Seller Central even though it’s called something else now. Sigh.

So next time I went in from scratch – typed “amazon.com” into my ISP’s search window and went in as a stranger. After a bit of scrounging, I finally found it. You may want to take notes here.

First off, here’s the link: http://www.amazon.com/gp/help/customer/display.html?ie=UTF8&nodeId=14061791&ld=AZSearchMakeM but it may be temporary. They tend to change things between books. So…in case the link sends you hurtling into parts unknown…here’s a likely path to follow:

1. Amazon.com home page
2. Scroll all the way to the bottom. You’ll see 3 columns of lists.
3. On the middle one, Make Money with Us, click: See all
4. Now you should be looking at another list of choices. Choose: I want Author and Publisher Tools
5. Another display magically appears. The obvious choice here is: >> Search Inside!
6. Click that and follow the instructions.

The NEW ATLANTIS author emailed back in short order: “It worked!” Whew.

Next week: Creating an author page on Amazon.

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